Free Downloads…

We understand that sometimes business owners and managers might be wary about investing in “new blood”, so we’ve decided to put together some resources to help you get focused and learn about the key concepts that make any marketing endeavor a success.

These marketing resources aren’t comprehensive and they change regularly as we find new resources to replace outdated ones. We do hope, however, that you will find these resources useful when it comes time to plan your future business growth and that you will remember Lime Juice Marketing as the marketing consultancy and agency that you went to for support.

Even better, all of these resources are completely free of charge. You can download them whenever you like without any obligations to our company. There is no catch. You simply are given the resources you need to boost your business and we add a few points to our karma cache.

  • A 10 Minute Guide to the Marketing Mix

    The Marketing Mix is a term used to
    describe the combination of tactics
    used by a business to achieve its
    objectives by marketing its products or
    services effectively to a particular target
    customer group.

    Read More
  • How to Gain Greater PR Coverage

    what is PR? According the CIM Marketing Dictionary (5th edition, Butterworth Heinemann) it is a… “Conscious effort to improve and maintain an organisation’s relationships with such publics as employees, customers, shareholders, local communities, trade unions, with a view to strengthening reputation, i.e. building corporate image”

    Read More
  • Boost Your Business with these Top Marketing Strategies

    Marketing does not have to cost the world. If you are a Small to medium sized business with a small marketing budget you will want to use that budget efficiently. However, very often businesses are making key mistakes and as a result their marketing budget does not work for them and becomes a financial drain. The following strategies will show you easy ways to boost your business with little to no cost.

    Read More
  • Marketing in a Recession for Plymouth Businesses

    This paper is aimed at business located in Plymouth, Devon. It outlines valuable insights into the reactions businesses have during troubled times. It also provides important lessons to learn from and tips for business survival.

    Read More