Free Downloads…
We understand that sometimes business owners and managers might be wary about investing in “new blood”, so we’ve decided to put together some resources to help you get focused and learn about the key concepts that make any marketing endeavor a success.
These marketing resources aren’t comprehensive and they change regularly as we find new resources to replace outdated ones. We do hope, however, that you will find these resources useful when it comes time to plan your future business growth and that you will remember Lime Juice Marketing as the marketing consultancy and agency that you went to for support.
Even better, all of these resources are completely free of charge. You can download them whenever you like without any obligations to our company. There is no catch. You simply are given the resources you need to boost your business and we add a few points to our karma cache.
A 10 Minute Guide to the Marketing Mix
The Marketing Mix is a term used to
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describe the combination of tactics
used by a business to achieve its
objectives by marketing its products or
services effectively to a particular target
customer group.How to Gain Greater PR Coverage
what is PR? According the CIM Marketing Dictionary (5th edition, Butterworth Heinemann) it is a… “Conscious effort to improve and maintain an organisation’s relationships with such publics as employees, customers, shareholders, local communities, trade unions, with a view to strengthening reputation, i.e. building corporate image”
Read MoreBoost Your Business with these Top Marketing Strategies
Marketing does not have to cost the world. If you are a Small to medium sized business with a small marketing budget you will want to use that budget efficiently. However, very often businesses are making key mistakes and as a result their marketing budget does not work for them and becomes a financial drain. The following strategies will show you easy ways to boost your business with little to no cost.
Read MoreMarketing in a Recession for Plymouth Businesses
This paper is aimed at business located in Plymouth, Devon. It outlines valuable insights into the reactions businesses have during troubled times. It also provides important lessons to learn from and tips for business survival.
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THe Future: Digital & Online Marketing
This is a white paper developed by the CIM which outlines current online marketing trends. It also explores the impact it is having on marketing both now and in the future and is a great point of reference for marketers and small businesses alike.
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Links…
In addition to the downloadable resources, try following a few of the links below. We’ve found these sites to be full of useful information and advice. Obviously the Lime Juice Marketing team does not bear any responsibility for the content of these sites as we did not create them. We simply think they will be of interest and use to you!
- Chartered Institute of Marketing—Marketing information & resources for CIM professionals.
- Business Link Devon & Cornwall—Business advice for small to medium sized businesses.
- Business Directory—Free web based directory for businesses based in the UK.
- Free Index—An online business directory.
- Marketing Directory—Directory of marketing agencies based in the UK.
- Business Directory—Free comprehensive online business directory.
- UK Company Formations Just £23.50—Low Cost Company Formation
- Online Business Directory—Directory of UK health providers and companies
- Business Directory—Online business directory
- Mens Cosmetics—Online boutique selling mens skincare, cosmetics and grooming products.
- Men's Skincare—An online store selling high quality skincare products for men.
